Market Intelligence Report — OH-940

Canton-Massillon, OH

Monthly housing intelligence, market trends, and trusted local expertise.

Ref. No: 2026-OH-08
As of the latest 2026 data
Very Competitive

Median Listing

$266K
-1.4% YoY

Pending Ratio

0.83
-15.9% YoY

Active Inventory

670
+15.1% YoY

Median DOM

35 Days
+6.1% YoY

Primary Intelligence Tool — Sold Score™

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The Canton-Massillon market is currently experiencing a Very Competitive environment, indicated by a pending ratio of 0.83. This metric suggests that demand continues to strongly outpace available inventory, despite a year-over-year decline in this ratio.

Local Market Signals

Source: FRED (St. Louis Fed)

Local economic trends can influence how quickly homes sell and how much competition sellers may face.

Job Market

Data not yet available.

Shows whether local employment conditions are supporting buyer demand.

Population & Migration

400,246+0.1% YoY

Resident population · Jan 2025

Shows whether the area is gaining or losing potential housing demand.

U.S. Census Bureau via FRED (St. Louis Fed).

Future Housing Supply

Data not yet available.

Shows whether future inventory pressure may increase.

Market Analysis

What's moving the Canton-Massillon market right now.

Active listings have increased by 15.1% over the past year, reaching 670, while new listings saw a more modest 1.7% year-over-year increase. The median listing price has demonstrated a 3.1% month-over-month increase, although it remains down 1.4% from the prior year. Median days on market have extended by 6.1% over the past year, now standing at 35 days.

Historical Analysis

Market Trends

Median Price

$266K+3.1% MoM

Active Inventory

670+15.1% YoY

Days on Market

35+6.1% YoY

Sold Score™

75-15.9% YoY

Sold Score™ Over Time

Market liquidity index • 36 months

75
Sep 23Aug 26

Price & Days on Market

Median listing vs market velocity

Price DOM
Sep 23Aug 26

Inventory Dynamics

Total active listings vs new monthly supply

Active New listings
Sep 23Apr 24Nov 24Jun 25Jan 26Aug 26

Sourced from Realtor.com RDC Inventory Core Metrics, supplemented by the Primpted research desk. Updated As of the latest 2026 data.

Market Signals & Indicators

Negotiating Leverage

The elevated pending ratio of 0.83 indicates significant buyer competition for available properties, driving a rapid pace of transactions. While active inventory has expanded, the persistent strength in demand absorption maintains pressure for prompt action on desirable listings. This environment generally necessitates price discipline from potential purchasers due to constrained supply dynamics.

Luxury Segment

No distinct luxury-segment signal in this dataset.

Supply Dynamics

670 active listings represent the current floor, with new supply arriving at roughly 488 per month.

Pricing Pressure
16.0%

of active listings carry a price reduction, +2.6% from prior period.

$/Sq Ft
$0K

Median price per square foot has moved +0.5% year-over-year.

Absorption
0.83

Pending-to-active ratio — Very Competitive.

Recommended For This Market

Very Competitive

Selling in Canton-Massillon, OH? Inventory is up 15% from last year.

Demand in Canton-Massillon, OH is outpacing supply. Well-prepared listings are still clearing quickly — pricing to the current pace matters more than waiting.

Buyer Demand Index
83%
Median Days on Market
35 days
Inventory YoY
+15%

Demand is strong in Canton-Massillon, OH. Check your Sold Score before you price — conditions this favorable don't hold forever.

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Metro Demographics

Metro Area
Canton-Massillon, OH
CBSA Code
15940
State
OH

ZIPs in Canton-Massillon, OH

Sorted by active inventory · click a ZIP for its full report