Market Intelligence Report — NC-580

Rocky Mount, NC

Monthly housing intelligence, market trends, and trusted local expertise.

Ref. No: 2026-NC-09
As of the latest 2026 data
Cooling

Median Listing

$289K
-4.2% YoY

Pending Ratio

0.31
-13.6% YoY

Active Inventory

652
+32.3% YoY

Median DOM

74 Days
+13.0% YoY

Primary Intelligence Tool — Sold Score™

Will your home sell in today's cooling Rocky Mount market?

Sold Score™ analyzes 40+ local data points to estimate your home's probability of sale in the next 60 days across Rocky Mount, NC.

Free ReportNo Sign-up~60 Seconds

The Rocky Mount housing market is currently cooling, characterized by a pending ratio of 0.31. This trend is further evidenced by a 4.2% year-over-year decline in the median listing price, indicating a softening demand environment. Active listings have expanded significantly, rising 32.3% over the past year.

Local Market Signals

Source: FRED (St. Louis Fed)

Local economic trends can influence how quickly homes sell and how much competition sellers may face.

Job Market

4.2%-0.9 pp YoY

Unemployment rate · Sep 2026

Shows whether local employment conditions are supporting buyer demand.

U.S. Bureau of Labor Statistics via FRED (St. Louis Fed).

Population & Migration

148,486+0.4% YoY

Resident population · Jan 2025

Shows whether the area is gaining or losing potential housing demand.

U.S. Census Bureau via FRED (St. Louis Fed).

Future Housing Supply

Data not yet available.

Shows whether future inventory pressure may increase.

Market Analysis

What's moving the Rocky Mount market right now.

Inventory levels have seen substantial year-over-year growth, with active listings increasing by 32.3% and new listings up 36.4% in the most recent period. This expansion in supply is paired with a contracting demand signal, as the pending ratio has fallen by 13.6% over the past year to 0.31. Median listing prices have declined 4.2% year-over-year, while median days on market extended by 13.0% to 74 days, reflecting a decelerating market pace.

Historical Analysis

Market Trends

Median Price

$289K+1.6% MoM

Active Inventory

652+32.3% YoY

Days on Market

74+13.0% YoY

Sold Score™

36-13.6% YoY

Sold Score™ Over Time

Market liquidity index • 36 months

36
Oct 23Sep 26

Price & Days on Market

Median listing vs market velocity

Price DOM
Oct 23Sep 26

Inventory Dynamics

Total active listings vs new monthly supply

Active New listings
Oct 23May 24Dec 24Jul 25Feb 26Sep 26

Sourced from Realtor.com RDC Inventory Core Metrics, supplemented by the Primpted research desk. Updated As of the latest 2026 data.

Market Signals & Indicators

Negotiating Leverage

The current environment suggests reduced urgency in buyer activity, leading to a more measured pace of transactions. Elevated inventory levels are alleviating pressure on available supply, which typically affords buyers more time and selection. This dynamic implies a need for price discipline from sellers, particularly given the recent trends in listing price reductions and overall market slowdown.

Luxury Segment

No distinct luxury-segment signal in this dataset.

Supply Dynamics

652 active listings represent the current floor, with new supply arriving at roughly 210 per month.

Pricing Pressure
20.6%

of active listings carry a price reduction, -1.2% from prior period.

$/Sq Ft
$0K

Median price per square foot has moved -2.1% year-over-year.

Absorption
0.31

Pending-to-active ratio — Cooling.

Recommended For This Market

Cooling

Selling in Rocky Mount, NC? Homes here are taking 9 days longer to sell than last year.

Buyers have leverage in Rocky Mount, NC. Homes that sell are the ones priced and presented for today's conditions, not last year's.

Buyer Demand Index
31%
Median Days on Market
74 days
Inventory YoY
+32%

In a buyer's market, strategy beats timing. See how your home scores in Rocky Mount, NC and what moves the number.

See my Sold Score & selling strategy →

Prefer the data first? Get the monthly Rocky Mount, NC briefing and watch the market before you list.

How the Sold Score works →

Agents: no featured expert covers Rocky Mount, NC yet — claim this market →

How these recommendations are chosen →

The Monthly Briefing

Stay ahead of the Rocky Mount market.

One email per month: median price, inventory, days on market, and curated expert commentary — straight from the Primpted data desk.

Track your ZIP

Get the Sold Score for your exact ZIP code in your inbox each month.

One email per month when your ZIP's Sold Score is updated. Unsubscribe anytime.

Metro Demographics

Metro Area
Rocky Mount, NC
CBSA Code
40580
State
NC

ZIPs in Rocky Mount, NC

Sorted by active inventory · click a ZIP for its full report