Market Intelligence Report — WI-960

Rice Lake, WI

Monthly housing intelligence, market trends, and trusted local expertise.

Ref. No: 2026-WI-08
As of the latest 2026 data
Cooling

Median Listing

$365K
+4.3% YoY

Pending Ratio

0.44
-12.5% YoY

Active Inventory

191
+29.9% YoY

Median DOM

61 Days
+27.1% YoY

Primary Intelligence Tool — Sold Score™

Will your home sell in today's cooling Rice Lake market?

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The Rice Lake market is in a cooling phase, characterized by a pending ratio of 0.44, down 12.5% year-over-year. This indicates a demand absorption environment where the pace of sales is notably slower relative to available inventory.

Local Market Signals

Source: FRED (St. Louis Fed)

Local economic trends can influence how quickly homes sell and how much competition sellers may face.

Local economic indicators are not yet available for this metro. Check back soon.
Market Analysis

What's moving the Rice Lake market right now.

Inventory levels have expanded significantly, with active listings up 29.9% over the past year. Concurrently, new listings have declined by 11.8% year-over-year, suggesting some moderation in new supply coming to market. The median listing price has seen a modest year-over-year increase of 4.3%, even as the median price per square foot has decreased by 3.1% over the same period.

Historical Analysis

Market Trends

Median Price

$365K-2.4% MoM

Active Inventory

191+29.9% YoY

Days on Market

61+27.1% YoY

Sold Score™

49-12.5% YoY

Sold Score™ Over Time

Market liquidity index • 36 months

49
Sep 23Aug 26

Price & Days on Market

Median listing vs market velocity

Price DOM
Sep 23Aug 26

Inventory Dynamics

Total active listings vs new monthly supply

Active New listings
Sep 23Apr 24Nov 24Jun 25Jan 26Aug 26

Sourced from Realtor.com RDC Inventory Core Metrics, supplemented by the Primpted research desk. Updated As of the latest 2026 data.

Market Signals & Indicators

Negotiating Leverage

With a pending ratio of 0.44 and a substantial increase in active listings, buyers are encountering a less urgent transactional environment. The expansion in days on market to 61 days, a 27.1% increase year-over-year, suggests that properties are remaining on the market longer, providing more opportunity for price discovery and negotiation. This indicates increased inventory pressure and a shift towards greater price discipline.

Luxury Segment

The average listing price has declined by 3.9% year-over-year, while the median listing price has increased by 4.3%. This divergence, alongside a 3.1% year-over-year decrease in median price per square foot, suggests some softening at the higher price tiers within the market.

Supply Dynamics

191 active listings represent the current floor, with new supply arriving at roughly 60 per month.

Pricing Pressure
19.2%

of active listings carry a price reduction, +0.9% from prior period.

$/Sq Ft
$0K

Median price per square foot has moved -3.1% year-over-year.

Absorption
0.44

Pending-to-active ratio — Cooling.

Recommended For This Market

Cooling

Selling in Rice Lake, WI? Homes here are taking 13 days longer to sell than last year.

Rice Lake, WI is sitting near equilibrium. Preparation, pricing and timing decide whether a listing sells fast or lingers.

Buyer Demand Index
44%
Median Days on Market
61 days
Inventory YoY
+30%

Rice Lake, WI is balanced, so preparation decides the outcome. Your Sold Score shows where you stand today.

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Metro Demographics

Metro Area
Rice Lake, WI
CBSA Code
39960
State
WI

ZIPs in Rice Lake, WI

Sorted by active inventory · click a ZIP for its full report

Analysis FAQ
  • What is the current market condition in Rice Lake?+

    As of the latest 2026 data, the Rice Lake metro is classified as Cooling. Pending ratio is 0.44 with median days on market at 61.

  • Are home prices dropping in Rice Lake?+

    Median listing price is $365K, +4.3% year over year. 19.2% of active listings carry a price reduction.

  • How fast are homes selling in Rice Lake?+

    The typical listing sits 61 days on market, a +27.1% change YoY. New listings are arriving at 60 per month.

  • What's happening in the Rice Lake luxury market?+

    The average listing price has declined by 3.9% year-over-year, while the median listing price has increased by 4.3%. This divergence, alongside a 3.1% year-over-year decrease in median price per square foot, suggests some softening at the higher price tiers within the market.

  • Where can I find a trusted Rice Lake real estate expert?+

    Primpted maintains a vetted registry of Rice Lake agents with verified credentials, Google reviews, and neighborhood specialization. See the Featured Experts section above.

Data & Methodology

Primary data sourced via Realtor.com's RDC Inventory Core Metrics (CBSA-level), supplemented by editorial analysis and the Primpted local expert registry. Historical trends calculated on a rolling 12-month basis. Past direction is not a forecast.

As of the latest 2026 data · CBSA 39960 · 36mo history