Market Intelligence Report — WI-020

Watertown-Fort Atkinson, WI

Monthly housing intelligence, market trends, and trusted local expertise.

Ref. No: 2026-WI-09
As of the latest 2026 data
Very Weak

Median Listing

$399K
-3.9% YoY

Pending Ratio

0.24
-16.3% YoY

Active Inventory

214
+28.5% YoY

Median DOM

58 Days
+44.4% YoY

Primary Intelligence Tool — Sold Score™

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The Watertown-Fort Atkinson metro area is experiencing very weak market conditions, characterized by a pending ratio of 0.24. Median listing prices remained flat month-over-month, currently at $398,950, while active listings have increased significantly by 28.5% year-over-year.

Local Market Signals

Source: FRED (St. Louis Fed)

Local economic trends can influence how quickly homes sell and how much competition sellers may face.

Local economic indicators are not yet available for this metro. Check back soon.
Market Analysis

What's moving the Watertown-Fort Atkinson market right now.

Supply has expanded considerably, with active listings rising 28.5% over the past year to 214 units, despite a modest year-over-year decline in new listings of 9.8%. Demand indicators show notable contraction, as the pending ratio declined by 16.3% year-over-year, settling at 0.24. This suggests a market with significantly more available inventory relative to pending sales.

Historical Analysis

Market Trends

Median Price

$399K+0.0% MoM

Active Inventory

214+28.5% YoY

Days on Market

58+44.4% YoY

Sold Score™

35-16.3% YoY

Sold Score™ Over Time

Market liquidity index • 36 months

35
Oct 23Sep 26

Price & Days on Market

Median listing vs market velocity

Price DOM
Oct 23Sep 26

Inventory Dynamics

Total active listings vs new monthly supply

Active New listings
Oct 23May 24Dec 24Jul 25Feb 26Sep 26

Sourced from Realtor.com RDC Inventory Core Metrics, supplemented by the Primpted research desk. Updated As of the latest 2026 data.

Market Signals & Indicators

Negotiating Leverage

The current market dynamics indicate a prolonged sales cycle with elevated inventory levels. Homes are spending more time on the market, as evidenced by a 44.4% year-over-year increase in median days on market to 58 days, requiring price adjustments to achieve sales. The low absorption rate suggests that properties are competing for a limited pool of active demand.

Luxury Segment

The average listing price increased by 5.1% year-over-year to $489,802, while the median listing price remained stable month-over-month at $398,950. This widening spread between average and median pricing, alongside a slight year-over-year decline in median $/sqft by 1.4% to $225, indicates potential softening at higher price points within the market.

Supply Dynamics

214 active listings represent the current floor, with new supply arriving at roughly 74 per month.

Pricing Pressure
17.6%

of active listings carry a price reduction, +6.5% from prior period.

$/Sq Ft
$0K

Median price per square foot has moved -1.4% year-over-year.

Absorption
0.24

Pending-to-active ratio — Very Weak.

Recommended For This Market

Very Weak

Selling in Watertown-Fort Atkinson, WI? Homes here are taking 18 days longer to sell than last year.

Buyers have leverage in Watertown-Fort Atkinson, WI. Homes that sell are the ones priced and presented for today's conditions, not last year's.

Buyer Demand Index
24%
Median Days on Market
58 days
Inventory YoY
+29%

In a buyer's market, strategy beats timing. See how your home scores in Watertown-Fort Atkinson, WI and what moves the number.

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Metro Demographics

Metro Area
Watertown-Fort Atkinson, WI
CBSA Code
48020
State
WI